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CJ Tech: A Brief Overview of Cinema Technology Training Courses EVT’s Jane Hastings Is Always Curious, Always Evolving and Always Listening Art House Convergence Relaunches Loyalty Program in North America Veteran Programmer and Publicist Kathleen McInnis on Promoting Indie Films, the Importance of Planning Marketing S
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News
Regal, IFTA and CNC Will Test Whether Better Programming Can Boost Cinema Attendance
21+ hour, 23+ min ago (309+ words) Celluloid Junkie Regal Cinemas, the Independent Film & Television Alliance (IFTA) and France’s CNC are launching a “Future of Distribution” pilot aimed at testing whether underused cinema capacity can be filled through more flexible programming. The initiative was among a series…...
NEON Turns "Hope" Into a One-Night PLF Event.
2+ week, 6+ day ago (238+ words) NEON is giving Na Hong-jin’s “Hope” a one-night early-access event across 175 premium-format locations, another example of distributors using PLF as a marketing tool rather than simply an upgraded ticket option. On September 7, two days before the film’s nationwide theatrical release,…...